LAUDS Plant-Based Foods

We love to collect tips, hints and stories from purpose-built, socially responsible businesses. Reading them helps everyone in this industry to compare, analyse and make sure that we’re all on the right track. Today’s feature business is LAUDS Plant-Based Foods. Danielle says… “Living a life inside of your values is THE MOST rewarding thing you Read the full article…

Geraldine Pierre Skin Care

We love to collect tips, hints and stories from purpose-built, socially responsible businesses. Reading them helps everyone in this industry to compare, analyse and make sure that we’re all on the right track. Today’s feature business is Geraldine Pierre Skin Care. She says… “it’s easy to feel overwhelmed, fearful, rejected, uncertain and misunderstood. In those Read the full article…

Increase leads and sales with great web copy

Hiring a web designer to build your new website is so exciting! There are many design and usability features in order to ensure your website works. However, design is only one piece of the puzzle, copywriting is the other. If you’re not in a position to outsource your copywriting to a professional, it’s time to Read the full article…

Why you must create cause-driven content

This month, we’d like to share an excellent infographic that explains why you need to share content around your cause. Although the below infographic contains facts and figures from the USA, there has been global research that  shows there’s an overall shift toward socially-responsible businesses in all countries. The below infographic shows why you need to Read the full article…

How to create cause-driven content

Cause-driven content is vital for your ethical business. Last month, we featured an infographic that showed why ethical and socially responsible brands should create content around their causes. This month we’re going to provide practical examples on how to create it. Examples on how to create cause-driven content Share a story Your ethical business is Read the full article…