The Brand Workbook

When you first become an Ethipreneur®, we’ll ask you important questions about your brand. What character you want it to have, what differences you want to make, what followers you want to attract. Sounds simple right? Actually, these questions can be quite broad and it’s easier to go a little deeper and simpler to begin Read the full article…

6 ways a tagline will increase sales

Now more than ever, you need a business tagline Like it or not, we live in the ‘world of instant’. The essence of nearly everything we do in business has to be distilled, summarised and communicated in a split second to meet the needs of a busy and distracted customer. That’s not to say that Read the full article…

Just For Fun – An EthiCre Veggie Logo

Our team are the best of the best. Not just in what they do, but because they live and breathe the Ethically Creative spirit. Looks like Lucinda, our beautiful copywriter has been in the Ethically Creative spirit today! Check out what she made (we fondly shorten our ‘Ethically Creative’ business name to ‘EthiCre’). She says… Read the full article…